LOGOS & BRANDING
LOGOS & BRANDING
You may be an established company looking for a new look and refreshed image or a startup company looking for an identity that will connect and engage with your customers. Either way, we can work with you to design a logo and brand that meets your needs.
Below are just a few examples. There are more on our Portfolio page.
A new company hiring bikes and organising events at the 2012 Olympic cycling park. The logo needed to be clear and striking.
We started with hand drawn sketches as usual to get ideas down quickly. Then these were worked up in Illustrator to give the client a number of options to consider. At this stage they were in black, white and grey. Once the client had settles on their preferred design we added colour variations and a number of fonts to consider.
After a few final tweaks the client was very satisfied and the artwork was completed in a number of different file formats to suit their needs.
A new clothing company requiring a logo and brand image to reflect their style.
The client supplied us with some images which they liked the feel of and then we produced a number of ideas with these in mind. We presented the client with a PDF of dozens of ideas from which they could home in on the preferred option.
We could then focus on this and presented further proofs until they were completely satisfied. Then a couple of varaitions were created, with and without the background oval and black on white etc.
A 3D logo for an artist and illustrator.
Working from an original 2D logo in Illustrator we created this version as a true 3D model using Cinema 4D.
This allows the artwork to be rotated and viewed from any angle. We also created a movie with the camera moving around the model.
A logo for a charity. The client wanted to emphasise the London connection.
As usual we started with hand drawn sketches and then these were worked up in Illustrator and a PDF produced to give the client a number of options to consider. Various colour combinations and fonts were used.
It was then just a matter of tweaking and deciding that the black and white version worked best in all situations where the logo would be used.
A logo for a print and marketing compnay.
The client had the idea of a coloured ball so it was a case of coming up with a few different options and then creating a realistic looking ball in Photoshop.
As the logo was to be used in various situations it had to be created and saved in formats that allow the drop shadow to work over different coloured backgrounds.
A logo for a maritime consultancy firm in the insurance business.
The logo had to reflect the corporate nature of the company and they wanted something clean but eye catching. We gave the client a number of options to consider before refining the chosen design and producing finished vector artwork.
